By: Connor English, CEO & Founder of PVBid
It seems like every few years there is some new module crisis on this ride we call the solarcoaster (think the current Suniva case, or the anti-dumping case from 2014 or sillicon shortage of 2005).The biggest challenge is how to handle selling to the volatility without getting burned. This is especially critical for repeat customers whose ongoing business represents a lower-cost-to-acquire lead. The most recent solar module trade case is really impacting the market with module prices from Chinese manufacturers going up almost 40% and the possibility that the tariff will increase those prices even more.
With modules typically representing over a quarter of the system cost, getting the commodity cost wrong can wipe out any profit. Here are five ways to continue selling forward without getting held back by the changes.